Our clients benefit from the more than 30 years of experience using what we now call the Alignment Wheel. This process lays the foundation for scalability and long-lasting company performance. 


  • Accountability
  • Monthly Check-ins
  • Alignment with Your Team
  • Personal Goal Evaluation


  • Evaluate Overall Strategy

  • Define Key Growth Indicators

  • Deep Understanding of the Customer

  • Align Team for Growth Performance

ServiceQuest has partnered with many leaders through this same
process to ensure every individual contributes to the success
of the customer and, ultimately, the success of the business.


Our simple discovery phase is
the essential first step in the strategic planning process.

Strategic Plan

We identify the misalignments causing a disconnect for the customer & create a plan.

Executive Coaching for Implementation

We work with your team so
they have the tools for
long-term success.

“Terrel Transtrum redefines what I consider a business growth expert.  His grasp of scale as the strategy for leveraging growth completely shifted my understanding and our momentum.  Terrel helps to combine the human element of business with a purely strategic lens.  During my engagement with him as a personal coach to me as the CEO, Terrel helped me understand that while strategy is important, ultimate success comes from a unique cultural commitment and potent accountability.

Brandon Broadwater, Zallevo

“Terrel Transtrum possesses the heart and vision of true customer service.

Frank VanderSloot, Melaleuca

“Judging by our first $3 million dollar month, you guys were truly a gift from the heavens! We could not do it without you.”

Lillian Coleman, Bomb Party

“Our transition to the USA was amazing with help from Terrel and his team at ServiceQuest.  We especially benefitted from the infrastructure and technology focus that allowed us to grow rapidly while taking excellent care of our USA customers and distributors.

Alejandro Diaz de Leon, Ardyss

“Our company grew from launch to $1.3 billion in less than four years with huge credit to ServiceQuest for guiding us through the unexpected complexities.”

Mark Stidham, LuLaRoe

“After working with ServiceQuest’s call center specialist for six weeks, our service levels turned completely around.  Our staff members have come alive, and distributors are showering us with compliments.” 

Keith Halls, Elevacity